In Business, Being Transparent Doesn’t Always Help

Monday, April 8th, 2013

Lululemon Athletica is a major producer of yoga activewear, with annual revenue of over a $1 billion and over 200 stores across North America and Oceania.[1] On March 17, 2013, they announced a recall of their yoga pants made with luon fabric because there were reports that the fabric was revealingly transparent.