Brian Paler is a Vice President at GQR, where he provides strategic advice to international campaigns, corporations, and organizations. He has conducted hundreds of surveys and focus groups in more than a dozen countries through Europe, Africa, and Asia, and guided several leaders to victory for national office. He specializes in translating strategic research into winning messages, targeting, ad scripts, speeches, and day-to-day campaign decisions. His surveys have been highly accurate in some of the most difficult places on earth to do research, including Iraq, Yemen, and throughout sub-Saharan Africa.
Beyond campaigns, Paler has a passion for finding data-based solutions for challenges associated with democratic development, conflict resolution, rebranding, and policy formation. He has spoken at conferences on the role of Big Data in conducting international research, and on overcoming growing voter cynicism of political leaders.
Before joining GQR in 2011, Paler managed programs at the National Democratic Institute for International Affairs to support political parties, strengthen legislatures, and assist civil society organizations in the Balkans and Eastern Europe. He has also held research positions at the Middle East Institute and the United Nations Development Programme.
Paler holds a Master’s in Public Affairs from Princeton University’s Woodrow Wilson School and a Bachelor’s degree in Economics and International Affairs from the University of North Carolina at Chapel Hill. He has lived abroad in Eastern Europe and Turkey, where he gained a working knowledge of Turkish.