Source: Stanley Greenberg
Client: Democracy Corps
GOP Focus Group Report (PDF - 11 K)
The self-identifying conservative Republicans who make up the base of the Republican Party stand a world apart from the rest of America, according to focus groups conducted by Democracy Corps. These base Republican voters dislike Barak Obama to be sure - which is not very surprising as base Democrats had few positive things to say about George Bush - but these voters identify themselves as part of a ‘mocked’ minority with a set of shared beliefs and knowledge, and commitment to oppose Obama that sets them apart from the majority in the country. They believe Obama is ruthlessly advancing a ‘secret agenda’ to bankrupt the United States and dramatically expand government control to an extent nothing short of socialism. They overwhelmingly view a successful Obama presidency as the destruction of this country’s founding principles and are committed to seeing the president fail.
Instead of focusing on these intense ideological divisions, the press and elites continue to look for a racial element that drives these voters’ beliefs - but they need to get over it. Conducted on the heels of Joe Wilson’s incendiary comments at the president’s joint session address, we gave these groups of older, white Republican base voters in Georgia full opportunity to bring race into their discussion - but it did not ever become a central element, and indeed, was almost beside the point.
First and foremost, these conservative Republican voters believe Obama is deliberately and ruthlessly advancing a ‘secret agenda’ to bankrupt our country and dramatically expand government control over all aspects of our daily lives. They view this effort in sweeping terms, and cast a successful Obama presidency as the destruction of the United States as it was conceived by our founders and developed over the past 200 years. This concern combines with a profound sense of collective identity. They readily identify themselves as a minority in this country - a minority whose values are mocked and attacked by a liberal media and class of elites. They also believe they possess a level of knowledge and understanding when it comes to politics and current events, one gained from a rejection of the mainstream media and an embrace of conservative media and pundits such as Glenn Beck and Rush Limbaugh, which sets them apart even more.
Looking at the current political debate, it was evident in our focus group discussions that the divide between conservative Republicans and even the most conservative-leaning independents remains very, very wide. Independents harbor doubts about Obama’s health care reform but are desperate to see some version of health care reform pass this year; the conservative Republicans view any health care reform as a victory for Obama and are militantly opposed. The language they use further reflects this divide. Conservative Republicans fully embrace the ‘socialism’ attacks on Obama and believe it is the best, most accurate way to describe him and his agenda. Independents largely dismiss these attacks as partisan rhetoric detracting from a legitimate debate about what many of them do see as excessive government control and spending.